Nidodileda as we call Nido di Leda, the Leda’s nest according to Dante’s Divine Comedy.

Nidodileda twinsLeda was one of Zeus’ mistresses and mother of his twin sons, Castore and Pollux, known as Dioscours. The Dioscuri, due to their strong brotherly love, also awarded their own constellation, the Gemini, located in Nidodileda.

Tonia Mitroudi, designer and founder of Nidodileda
Tonia Mitroudi, designer and founder of Nidodileda

For the designer and founder of Nidodileda, Tonia Mitroudi, mythological Leda was a source of inspiration. The reason was, as has been mentioned in earlier interview, that she has a twin sister! So, in 2012 Tonia started her own brand of clothes to make you feel confident and free.

Tonia was born in Thessaloniki where she lived until the age of 17 and then moved in Athens to study advertising. Later, she found her way to Milan, where she studied fashion design and later in Spain, where she finished image making, styling, cinema and painting.

The brand’s secret lies in the design of handmade clothing using high quality fabrics and manufacturers, striving to create a female bohemian style. The philosophy of Nidodileda clothes is designed to inspire us to explore as free spirits, laugh and flourish enjoying every moment!

To who is addressed Nidodileda?

“My clothes would be theatrical. What makes them more particular is the confusion of fabrics, textures and feelings that make you feel. They are youthful but also completely feminine, airy and boheme. And especially convenient for all hours of the day “(Tonia Mitrodi)

 

 

Characteristic of Nidodileda brand clothes is the “marriage” of different textures and colors of fabrics, lace and slides. These unique pieces are addressed to women who are not afraid to dare. To those who want to share pictures in their path. To those who laugh from the bottom of their soul. To the fairies of modern times that enchant with their air and their style.

 

Where Do You Find Your Own Nidodileda Dress?

Nidodileda Pascal White Wool Lace Light Coat
Nidodileda Pascal White Wool Lace Light Coat

Every season that comes, the talented Greek designer Tonia Mitroudi of the women’s Nidodileda collection continues to impress us with separate boho luxury and vintage series that hide small treasures. At our artistishop.gr e-shop you will discover special creations that ethereally highlight every woman’s line. Nidodileda’s women clothes are sold out by women who are looking for quality and durability in their outfits for every moment of their life.

 

 

At Artisti Shop, you will see online every season the limited edition Nidodileda collection that establishes and unveils the supreme feminine luxury version of the brand.

Nidodileda Beige Dawn Sheer Lace Leggings
Nidodileda Beige Dawn Sheer Lace Leggings

In order to be informed first about new arrivals and special prices in the collection, you can click Like on our page on Facebook Artisti Fashion Room or watch our e-shop at artistishop.gr

 

 

 

Τόνια Μητρούδη - Nidodileda“The “simple” and more stylish people for me are the ones who identify their way of thinking with their style. This is the definition of simplicity for me and the most successful guide to our daily appearance. You acknowledge what highlights you, speak with your body and cover it with respect as you would in your soul ” (Tonia Mitroudi)

 

Resources :

https://www.nidodileda.com/en/story

https://www.artistishop.gr/en/product-tag/nidodileda-en/

http://www.womantoc.gr/made-in-greece/article/to-elliniko-brand-nidodileda-i-folia-tis-mythologikis-lidas-kai-ola-ta-koritsia-pou-geloun-dynata

 

 

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